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Empowering Women - Destiny Bead Products
by Sarah Saeed
Introduction
The Nokia-Karavan Craft Centre (NKCC) project outreaches to women in the Siran Valley who have been affected by the disastrous South-Asian earthquake of 2005. The women come from deprived and marginalised communities in remote and mountainous villages. The additional constraints of inaccessibility and social/cultural limitations have made relief and rehabilitation efforts more challenging. The NKCC program however is the first stepping stone in enabling women to rebuild their lives and empower them to take control of the future. It does this by engaging women in productive activity as a strategy to help them overcome their trauma.
Aim
The program aims to:
• Overcome trauma by engaging women in an activity.
• Empower women and elevate their status in the community.
• Develop pathways to livelihoods.
• Generate an income for women and their families.
• Identify and revive local arts and crafts.
Methodology
The strategies noted below create a framework for initialising support to women and developing sustainable livelihood opportunities.
Participatory Approach
A participatory approach has led the program design and implementation phases. The women themselves have been engaged in discussion forums, the first of which resulted in a 150 person turnout. Here women participated in defining the scope and methodology of the program. Participatory initiatives are essential in order to determine responses that are culturally and socially appropriate as well as ensuring that the beneficiaries develop a sense of ownership for the project.
Asset Based Approach
An asset based approach involves utilising existing strengths in the community. This approach has been implemented in order to mobilise women quickly and efficiently. Existing skill sets were identified in an initial women’s gathering held in May 2006. The gathering also explored ways in which the assets could be mobilised to ensure that future activities were sustainable.
Traditional beadwork and sewing were identified as skills with future marketability potential. Local women however devalued traditional beadwork, as its previous use was for personal adornment only. Rather the most vocal demand was for sewing machines. Strategies were developed to use both these skills to mobilise women in developing livelihood opportunities. In a group setting women are mobilised to produce beadwork bracelets, with the team leader given a sewing machine.
By promoting existing assets women are able to develop an importance for themselves and the skills they possess, which in turn cultivates self confidence and motivation for rebuilding one’s life.
Initialising Support Networks
Women are guided to form groups consisting of ten to twelve households. The woman offering a communal space to work in is identified as the team leader. The predefined groups of women meet and work from their respective common gathering space. In this group environment women are able to engage with one another and offer communal support. In a sense these spaces become ‘support groups’ where activities are tackled together, women form relationships and provide the social support needed to overcome traumatic experiences.
Reviving Local Heritage: Supporting Local Arts and Crafts
The program promotes the revival of traditional arts and crafts by focusing on traditional beadwork, an activity practiced for generations in the area by women for women. The type of jewellery worn reflects the status of women and young girls. The most important of the jewellery pieces includes elaborately crafted necklaces, hand and finger lacy covers and bracelets. In an effort to strengthen local arts and crafts women are encouraged to not only revive their bead craft, but promote it at a national/international level by creating products appropriate for varied target markets. In order to retain authenticity and the spirit of ‘one of a kind’ products they are encouraged to use their traditional designs and colour combinations.
Maximising Use of Existing Resources and Minimising Costs
Strategies have been implemented to ensure that:
• existing resources are used to their maximum potential;
• expenditure is kept to a minimum and
• communities are supported to strengthen their existing infrastructure
One way this has been done is to identify women who can offer larger group spaces that are converted into the ‘craft centres’. Utilising existing spaces instead of sourcing new locations has four specific project benefits:
1) Funds that may have been used on constructing rooms to house the craft centres can now be directed to alternative project needs.
2) Traditionally women in the area have not earned an income, worked or spent time out of their own home environment. The location of the craft centres within another woman’s house, in close proximity to their own, will help women to feel more comfortable and at ease, as opposed to working from a foreign independent locality.
3) Historically and culturally women in the area have undertaken day to day activities from the home. Working in a communal environment close to home with other women may ease concerns or oppositions from the male community. This in turn may encourage the community as a whole to show support for the program.
4) The number of craft centres can grow organically and as required as more women get involved in the program.
Outcomes
The NKCC program has proven to be successful in supporting women to overcome trauma, as well as developing pathways to livelihoods. Operations are carried out from the project tent office at Kodar Bala. Design, sorting and packaging is carried out at Heritage Foundation’s head office in Karachi. Products have been promoted nationally and internationally through Nokia and Heritage Foundation friends. Currently all products are purchased by the program and extended networks are being established to market the products.
Growing no. of Craft Centres
Five craft centres were mobilised in mid June 2006, which produced 12 bracelets in the first two weeks. By mid December 2006, 17 craft centres were in operation, having produced up to 800 bracelets. The number of craft centres grew to 55 with rapid increase in production of jewellery items. Almost 500 women became engaged in the program, collectively producing over 5000 bracelets per month. The cultural and geographical considerations taken in locating craft centres within another home environment and in close proximity to women’s homes allows women to establish more centres quickly and efficiently when required.
Empowerment of Women
The program has been successful in engaging women in a productive activity. Women come together in a communal setting, revive their traditional arts and crafts while earning an income for the first time in their lives. This, collectively, has raised women’s confidence and self esteem. As a result men in the community have also valued the program and women’s roles in the community have been elevated. The program has also inspired men in the area to get involved in productive community participation activities.
Expanding Product Range
The success of the NKCC’s initial product the ‘Destiny Bracelet’ has led to an expanded product range: the ‘Destiny Bead Collection’. The collection includes beaded napkin rings, bangles, cell phone pouches, cell phone pendants, candle stands, key chains and spectacle holders. The continual development of the product range will ensure that items respond to current trends thereby making them more market friendly. Product evolution also helps women to further develop their bead working skills thereby constantly building women’s capacity and opening doors for alternate programs.
Soon after the Great Earthquake October 2005 Heritage Foundation (HF), through its community and youth outreach arm KaravanPakistan organized a team of volunteers to guide construction of self-built improved vernacular houses, popularly known as the KaravanGhar. Architects and student volunteers hailed from the Glasgow School of Architecture (UK), Ireland, American University at Sharjah (AUS), LSU in USA, Iran and Australia internationally, and from Karachi U, UET Abbottabad, Hyderabad & NCA Lahore, nationally.
The KaravanGhar was built by salvaging stone and wood from the debris while lime, steel mesh and g.i. sheets were provided through the generosity of individual and corporate donors and UNDP. The programme was carried out in 75 remote and dispersed villages of the Siran Valley, Mansehra, NWFP, completing almost 1200 units by March 2006, including 100 units with Nokia funding. The KaravanGhar methodology was utilized by the Japanese NGO Nicco, to build 350 units in Chikar, AJK.
HF-NOKIA Partnership for rehabilitation and regeneration of affected communities was undertaken in April 2007 in Kodar and Jabbar cluster of villages. The objective was to restore pride and self esteem and reestablish a spirit of self reliance.
3 primary schools were taken up in Kodar and Jabbar with Nokia funding, and 2 schools in Haier Paien and Aahl with PSO funding. The structures utilize improved vernacular techniques for seismic resistance. The utilization of local materials and labour has helped in developing a sense of ownership.
Several mountain pathways, measuring over 7 kilometers, have been constructed in the mountainous terrain in collaboration with the communities in Kodar and Jabbar villages, through an arrangement where 2/3 are paid while 1/3 are community volunteers. Additionally, 15,000 pine saplings have been planted in Kodar during August 2007. Another 100,000 saplings are planned for Spring 2008.
Extensive creative workshops have been held with several hundred children since April 2006 by students and faculty of NCA and AUS, as trauma and confidence-building therapy. The 5’ high Destiny Mural by children and women is over 1,000 feet long.
From February to May 2006, a Catalogue of Heritage Assets of the Siran Valley was prepared. Among the most prominent and striking women’s crafts was found to be bead-making. In May 2006, the first-ever women’s gathering in Kodar, attended by over 150 women, helped crystallize the program of craft centres.
The low-cost craft centres were begun by forming committees of 8-10 women. In order to retain authenticity and the spirit of ‘one –of-a-kind’ they are encouraged to use their traditional designs and colour combinations. All the products are purchased by the Nokia-Karavan programme. Beginning with five craft centres in mid- June 2006 and 12 bracelets in the first fortnight, today there are 55 centres at dispersed hilltops involving close to 500 women, with a production of 5,000 ‘Destiny Bracelets’ per month. The program is being carried out from the Project camp office at Kodar Bala. Design, sorting and packaging is carried out at HFP head office, Karachi. So far sales are being promoted through Nokia and HFP friends. 100% of the proceeds are reinvested into the program. Further linkages are essential to meet the exponential rise in production.
The difficult task of establishing outreach in the dispersed communities has been achieved. Programs are being developed to assist in the well being and welfare of women and children through workshops on health and hygiene, and construction of household kitchens and latrines as well as nucleus houses for vulnerable groups.
Historic Fort at Darawar in the Cholistan Desert.
Karavan Heritage Safeguarding Event, Darawar Fort, Sunday, October 3 2004
In the quest of its aim to spread awareness about the many wonderful heritage sites in Pakistan and the importance of taking care of them in order to preserve them for future generations, KaravanPakistan has steadily been holding events at various historical monuments throughout the country.
Its journey began from the streets of Karachi and after trekking through Lahore where it celebrated the world heritage site of Shahi Qila, the next stop for KaravanPakistan in its Heritage Cleaning Initiative was the cleaning of the Darawar fort in the Cholistan Desert which was part of the 3 day KaravanPakistan Rohi-Cholistan Heritage Fest. This Heritage Cleaning Initiative, as are all KaravanPakistan Heritage Cleaningh Initiatives, was made possible through public participation.
The ruinous state of this magnificent structure was distressing to say the least. Students from five schools accompanied the Karavan team to clean up one of the most beautifully decorated rooms in the fort. Most of the schools participating in the Heritage Fest showed great enthusiasm in taking a trip to Darawar Fort to clean its walls and floors; and it wasn’t just students but 100 people including Mr. Jorge Sequeira Director UNESCO who volunteered to clean this historic structure.
The cleaning was undertaken under the guidance of cleaning experts to ensure that no harm or damage accrued to the historic structure or to themselves For this event cotton gloves and masks were distributed among the participants for their own safety while soft bristle brushes were chosen for the dry cleaning of the Fort. Even this simple equipment used to clean the walls and remove dust from the floor of the fort with the help of plastic pans made an incredible difference to the fort’s appearance.
The Cholistan Forts are remarkable for their picturesqueness with their bastions and fortifications built with mud and brick. They have guarded the desert for centuries past but are today in a sad state of neglect and disrepair. Many of the Forts have been lost without a trace.
This Heritage Cleaning Initiative was organized to draw attention to the plight of these historic forts and to foster the ‘duty of care’ among the general public. In view of the impending destruction, it is essential to preserve all those historic structures that have lent character, charm and romance to the silent desert. The focus on the safeguarding effort is expected to also help revitalize the life and crafts of the Cholistan people.
School children (on back seats) waiting for briefing by archaeologists of Department of Archaeology, Punajb (in front).
More school children in anticipation of the briefing.
School children engaged in heritage cleaning.
PSO-Karavan Heritage Cleaning Initiative
Holy Trinity Church, Abdullah Haroon Road
Saturday, 4th December, 2004
KaravanPakistan’s efforts to safeguard heritage in the form of historical buildings have always involved the general public, schools and people from diverse walks of life.
The cleaning of the Holy Trinity Church was done under the aegis of the Karavan Mera Compact Adopt-a-Historic Building Programme. Following the programme the Trinity Methodist Girls Higher Secondary School had adopted the Holy Trinity Church. Thus Karavan Committee Members and two of the partner schools of the Compact, namely Shahwilayat School and Woodland Secondary School, joined hands with them to clean the church.
The Holy Trinity Church (Garrison Church) was constructed in 1855 (the construction began in 1852). The church was originally designed by Capt. John Hill with changes later being made to the design by John Brunton. The church tower originally consisted of five storeys rising to a height of 150 feet, with search lights installed at the uppermost storey so that it functioned as a lighthouse too. The uppermost two storeys were removed in 1904 for safety reasons. The church being a garrison church also has memorials to those who served in service of the British Empire.
In this event 135 students cleaned the historic structure in order to foster a sense of pride and ownership of their heritage. This event was made more enjoyable with the delightful band and Christmas carols sung by the students of the Trinity Methodist Girls School.
The Programme of this event is as follows:
1415 hrs Assembly
1430 Recitation from the Holy Quran
1435 Welcome by Ms. Irene Pearl, Principal, Trinity Methodist Girls School
1440 Introduction by Ms. Yasmeen Lari, Chairperson Karavan Initiatives
1445 Address by the Chief Guest
1455 Briefing and distribution of cleaning kits by Ms. Shanaz Ramzi
1505 Cleaning and washing of historic structure
1700 Refreshments
Wallace Bridge, I.I.Chundrigar Road
Sunday, 9th January, 2005
The Wallace Bridge on I.I.Chundrigar Road was selected as the focal point of a Heritage Cleaning activity under the Karavan Mera Pakistan Compact on Sunday, 9th January, 2005. This assembly of a 100 children was addressed by Ms. Samina Peerzada (Film and TV actor) to provide encouragement in their work of safeguarding the historic assets of the city.
This activity was part of a series of activities under the PSO-Karavan Mera Pakistan programme organized every month in order to develop a sense of pride and foster a culture of sharing. It was a continuation of various activities held by KaravanPakistan during 2001-2003, and throughout 2004 in several cities ranging from Karachi’s Old Town to Lahore’s Shahi Qila and Bhawalpur Palaces and Derawar Fort.
The 19th century Wallace Bridge is a historic landmark of the city and has been gravely neglected. It represents the arrival of the railways and consequent prosperity to Karachi. When large quantities of grain were brought from Punjabs canal colonies to Karachi by railway the city became famous as the largest exporter of wheat in the whole British Empire.
The Bridge is situated close to the nineteenth century historic City Station, at one time known as McLeod Station, when in fact I.I.Chundrigar Road was also known as McLeod road, named after John Mcleod, Deputy Collector of Customs who served in Karachi during early 1850’s.
The cleaning of the Bridge, composed of buff coloured sandstone, was carried out as gently as possible with clean water and mild detergent suitable for historic structures. After the removal of layers of dust, scrubbing with bristle brushes was done to remove the dirt, soiling and whitewash or other paint.
KaravanPakistan Partner schools that took part in this activity were Shahawilayat Public School, BayView Academy, Woodland Public School, Rashid Minhas Government School and KPT School at Keamari.
Historic P& O Plaza (Bandookwala Building) Cleaning
by Karavan Virsa Volunteers, 5th -6th February 2005
The cleaning of Bandookwala building by Karavan Virsa Volunteers was part of Heritage Fest Organized by Karavan Pakistan on I.I.Chundrigar Road. The cleaning initiative was undertaken in association with adult and child volunteers. All this activivty took place in a fun filled carnival like atmosphere.
The cleaning and washing of the 30 foot high façade of P& O Plaza, was the first major voluntary effort by Karachi’s adult citizens to improve the city’s environment through heritage safeguarding. In this the fifth Karavan Heritage Cleaning Initiative several companies avolunteered their officers and personnel as workforce. The companies which provided over 100 volunteers to undertake the cleaning effort include Shamsi Builders, Shaheen Construction Company, Ziauddin and company, CALECO, Adnan Asdar Associates, Pakistan State Oil, FTC Management Co. Ltd. And ALCOP.
The Cleaning of the 250 foot long façade began on the 5th February morning and continued till the evening of the 6th. Children who participated in the performances in the Heritage Fest later took part in the Cleaning Initiative according to heritage guidelines and under expert guidance.
KaravanPakistan by means of such Initiatives and drives aims to foster a sense of identity and pride, and to preserve heritage for a culture of peace, national integration and development
Quaid-e-Azam House Museum, Fatima Jinnah Road
Saturday, 28 May, 2005
The PSO-Karavan Quaid-e-Azam House Museum Heritage Cleaning Initiative on 28th May, 2005 was one in a stream if similar events held throughout 2004/2005.
The Quaid-e-Azam House Museum is a modest but charming house built in the Cantone ment. The house was probably built in the 1890’s and was originally owned by the Parsi magnate Sorab Kavasji and Dina Katrak and later was brought by Quaid-e-Azam. After the Quaid’s death his sister Mohtarma Fatima Jinnah lived in the house from 1948 to 1964. The Quaid-e-Azam House was initially called the Flagstaff House. The striking elements of this building that create its charm are its simple arcading, carved pilasters, semicircular balconies and sloping roof using red clay tiles.
This structure is a heritage site not simply because of the number of years it has been standing but also because of the people who have lived in it and the events it has witnessed. From being a requisitioned residence to General Hind,G.O.C., to serving as the Headquarters of the Combined Opposition Parties during the general elections of 1965, it has silently witnessed the many twists and turns of Pakistan’s turbulent political history. The building now serves as a museum that houses the Quaid’s furniture, relics and other items.
It was to celebrate this national monument that 74 children from 5 Karavan Compact Partner Schools congregated at this historic site to clean the Museum building which is an essential and undeniable part of our history and invaluable due to its association with the Quaid. This activity based on heritage safeguarding initiatives created an awareness about this historic asset while simultaneously providing our youth with a platform for contributing to this process. The Event ended with the distribution of participation certificates amongst the school children.
Frere Hall, Abdullah Haroon Road
9:00 a.m. – 11:30 a.m., Saturday, 17th September, 2005
This was the first cleaning activity by Karavan Pakistan of the new school year. It was to focus on safeguarding this monument that 100 children from 9 Karavan Compact Partner schools congregated at the historic site to clean it and thereby renew our historical association with this heritage site. This activity formed part of KaravanPakistan Heritage Cleaning Initiatives which allows our youth to participate in the process of safeguarding our heritage while simultaneously creating an awareness of these assets.
Frere Hall is a significant landmark of the city for a variety of reasons. It was constructed in honour of Bartle Frere, to commemorate his services as the most dynamic “Commissioner in Sinde”. It is to Bartle Frere that the modernization of Sind is attributed. Another aspect of its historical importance lies in the fact that the completion of Frere Hall coincided with a change in the policy of the British Government. Having annexed Sind it had to enlarge the scope of civil works in order to accommodate new civil functions for the effective governing of the Empire and therefore required buildings for this purpose. One of the most prominenent buildings of Karachi today, Frere Hall is looked upon in considerable fondness by the city’s inhabitants.